Beauty’s biggest event of the year is on! Ulta Beauty’s bi-annual 21 Days of Beauty run Sunday, March 14 and through Saturday, April 3. After a long winter of sheltering-in-place, consumers are ready to get back to beauty, and 21 Days of Beauty offers the perfect excuse to do that with can’t-miss deals on fan-favorite makeup and skincare essentials. Each day, shoppers will find “Beauty Steals” — products discounted at 50% off both in store and online.
As a convenient and safe alternative to product testers, guests can test beauty products from the sale (and thousands of others) virtually using the live try-on experience, GLAMlab, best used within the Ulta Beauty app.
Ulta Beauty photo
Ulta Beauty Steals (all 50% off)
Makeup
March 14: Stila Stay All Day Eye Liners
March 15: Smashbox The Original Photo Finish Smooth & Blur Oil-Free Primer
March 17: Juice Beauty Stem Cellular CC Cream AND Juice Beauty Phyto-Pigments Illuminating Primer
March 18: Lancome La Base Pro Primer
March 19: BECCA Shimmering Skin Perfector Pressed Highlighter AND IT Brushes for Ulta Airbrush Foundation Brushes
App-only Beauty Steals:
- Eyeko Eyeliners
- Too Faced Melted Chocolate Eyeshadows
- Petite n Pretty Mascara
March 20: Too Faced Better Than Sex Mascara
March 21: Buxom Full-On Plumping Lip Cream
March 22: PUR Love Your Selfie Foundation
March 23: Origins GinZing SPF 40 Tinted Moisturizer
March 24: Urban Decay Eye Shadow Primer Potion AND Lancome Cils Booster Mascara Primer
March 25: IT Cosmetics Bye Bye Under Eye Concealer
March 26: Benefit Gimmie Brow+ Volumizing Eyebrow Gel
March 27: Tarte Maneater Mascara
March 28: MAC Prep + Prime Fix+ Primer & Setting Spray
March 30: bareMinerals Mineral Veil Finishing Powder
March 31: Urban Decay All Nighter Primer
April 1: KKW Beauty Lipliners
April 2: Tarte Face Tape Foundation
April 3: Anastasia Beverly Hills Brow Wiz AND Benefit Roller Lash Mascara
App-only Beauty Steals:
- Buxom Vava Plump Liquid Lipstick
- BFF Full-On Plumping Lip Polish Collection
Skincare
March 14: IT Cosmetics Confidence in a Cream
March 15: Peach & Lily Matcha Pudding Antioxident Cream AND Peach & Lily Wild Dew Treatment Essence
March 16: Shiseido Essential Energy Moisturizing Cream 1.7 oz AND SeroVital Advanced 180 ct.
March 17: StriVectin Super-C Retinol Brighten & Correct Vitamin C Serum
March 18: Elemis Pro-Collagen Marine Cream
March 20: Tula Get Toned Pro-Glycolic 10% Resurfacing Toner
March 21: Philosophy Purity Made Simple One-Step Facial Cleanser
March 22: Sunday Riley Power Couple Mini Kit
March 23: Crepe Erase 2-Step Advanced Body Treatment System
March 25: Murad Nutrient Charged Water Gel
March 26: Clarins Double Serum 1oz
App-only Beauty Steals:
- Cannuka Gel Balm Cleanser
- Hey Honey ComeClean Face Scrub
- Hey Honey Relax Soothing Cream
- Hey Hone Look Into My Eyes Retinol Mask
- Sand & Sky Mini Pink Clay Mask
- Cannuka CBD Harmonizing Face Cream
- Kinship Self Reflect Sunscreen
March 27: Clinique Dramatically Different Moisturizing Lotion
March 28: Dermalogica Special Cleansing Gel 8.4oz
March 29: Perricone MD High Potency Growth Factor Firming and Lifting Serum AND Perricone MD High Potency Face Finishing and Firming Moisturizer AND Mario Badescu Take It To Glow 2.0 Kit AND Mario Badescu Spritz Mist Glow Set
March 30: Skyn Iceland Firming Eye Gels (4ct & 8 ct) AND Skyn Iceland Microneedle Eye Patches
March 31: Peter Thomas Roth Water Drench Cloud Cream Cleanser
April 1: First Aid Beauty FAB Start Kit
April 2: Exuviance Perfomance Peels AP25 (13 ct) AND Exuviance Pure Retinol Correcting Peel