See update highlighted below! The Mile High City is always rootin’ for our beloved Broncos to win! And there’s a reason to cheer a little more for a sweet victory this season. King Soopers is the official grocery store sponsor of the Denver Broncos. So, it makes sense that the popular grocery chain will celebrate the team’s game day victories with a sweet giveaway.

Photo: Mile High On The Cheap
The day following a Broncos win, King Soopers is celebrating the sweet victory with a FREE donut for all fans. The offer is available all day, while supplies last.
The giveaway applies to all games played during the 2025 regular season.
UPDATE: Good news! The sweet giveaway extends into the postseason. Go, Broncos!
Many locations often run out of donuts by day’s end, so pick yours up early — probably by late afternoon for the best chance at getting one.
Be sure to use your shopper’s loyalty card at checkout for the sweet deal.
Limit one donut per customer.
Another Broncos Victory Deal
For the two days following a Broncos victory this season, Blackjack Pizza is offering 40% off any order. Get more details here.
Tom says
I just note that it’s always necessary now to ask a clerk to enter the discount for the free donut. Years ago, it was automatic with the shopper’s card, but no more.
Richard says
The process where the clerk must scan a special barcoded card started four years ago. Why King Soopers changed that, I may never know. All it does is delay the self-checkout line while waiting for a clerk to become available.
Lynn R says
Hooray! Thanks for checking on that for us. Makes sense that it should run through post season play – more to celebrate!
Dan in Boulder says
Will the Blackjack Pizza BRONCOSWIN deal also be extended into the playoffs? They did not activate the discount code following the last two Broncos wins of the regular season but have still claimed to be the Official Pizza of the Denver Broncos since then on Facebook.